Are you still on the fence about moving your business to “The Cloud?” Maybe it’s because you’re not sure what that means exactly. In a nutshell, “The Cloud” (cloud computing) basically allows your company to access all the tools and programs that your employees need to do their jobs (such as project management programs, email,…
We’ve recently discussed how your business should utilize mobile in your marketing strategy. We’ve talked about making your website responsive so that it is user friendly and aesthetically pleasing on mobile devices as well as other mobile marketing strategies. We’ve discovered another handy-dandy tool that can up your mobile strategy game even more. The Full…
By now, it’s pretty evident that social media is not going anywhere any time soon and it is essential that you incorporate it into your marketing strategy. We strive to bring you awesome information to help you stay on the cutting-edge and ahead of the game with your tactics. We recently ran across this interesting…
Have you ever wonder what happens every minute on the Internet? Check out this cool infographic that illustrates what goes on simultaneously every minute of every hour spent online. There are some truly amazing stats here and I bet some will definitely surprise you. Interestingly enough, you can probably leverage this data in your market…
Time and money are two of the most precious commodities for startups. Half of small business owners say one of their biggest challenges is not having enough time to get everything done, an eVoice survey found. Meanwhile, 90 percent of small businesses fail because of cash flow problems, according to Dunn and Bradstreet. The technology…
Marketing is both art and science. The art comes from listening and understanding the needs of users in order to customize your message and increase conversion rates.
The science comes from using analytics data to test which marketing actions provide the greatest return and why.
Yet many business owners struggle with testing and can’t figure how to use it as part of their marketing strategies.
Here are three totally different approaches to generating hype that utilize everything from cutting-edge technology to your Facebook friends list. Each one can teach us about online consumer habits, from click-through ratings to brand perception, no matter how sophisticated or no frills they may be. Take notes and brainstorm what you can learn from the…
It’s so incredibly easy to take it for granted these days, but let’s just take a moment to imagine a world without emails. It’s a pretty difficult thing to do, right? It’s no wonder, considering emails have been part of our everyday lives for forty four years! And a large part of our lives at…
In the short time that the internet has been around, a lot has been learned about SEO. The invention of search engines such as Yahoo or Google, gave us a unique way to connect with people all around the world. But as more people set up shop online, it became all the more difficult to…
Waiting to get on with support for a client. My Estimated Wait Time is 4.8066298342541 minutes. Thanks, HostGator Chat Support, for being so exact. What if we were this exact with other things? Like calculating the grams of sugar in a single Fig Newton (but who can eat just one??).