Do you find yourself constantly trying to come up with ideas for good content? Got a favorite spot of inspiration, but need a little help honing in on their opinion on a particular topic? Check this out: You can use Google’s “site:search” functionality to find the exact content you need.
For example, we love the guys over at Hubspot — they have plenty of writers who really know their stuff, and are constantly publishing good, original content about things that relate to our target audience. Rather than reinvent the wheel, we often borrow content, data or statistics from their bloggers, and reference on their site. For instance, this entire series on Free Tools for Business Bloggers!
You could type into the search bar: “site:blog.hubspot.com tools for business bloggers“, and just watch the results. This search method dives deep into the content archives and returns results that match your search keyword phrase, that come specifically from the site you enter. How cool is that?