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Google’s Pending Algorithm Update to Penalize Over-Optimized Content

Google’s changing it up again. Again, it goes to show how powerful good, original content can be.

Last week during a SXSW panel, Matt Cutts, head of Google’s search spam team, announced that Google has been working on a new tweak to its algorithm that will punish sites that are too optimized for SEO — what he called “over-optimized” or “overly SEO’d,” according to the recording of the announcement posted on Search Engine Land. Here’s what you need to know about the new Google algorithm update, which has not been released yet but will go live in the next few weeks, according to Cutts’ announcement.

Read the full article here.
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