Meadoworks helps manufacturing companies liquidate their heavy duty machinery by negotiating the sale, or putting the equipment up for auction. Influential in the plastics industry, Meadoworks is a strategic client for YDO.
YDO’s solution involved:
- Responsive design that applied content to specific screen sizes, in order to optimize readership
- A sophisticated data import process feeding from a third-party CRM/ERP that keeps inventory current on the website
- A commerce engine that allows would-be buyers to Add to Wishlist to indicate interest
- A microsite and landing page for the equipment auction