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Website Self-Assessment: Taking a Good Look and Making Your Site Better

Your website’s design is critical to achieving the goals you’ve set out for your business. Even if you’ve invested valuable resources into your site’s design, you should re-evaluate it in order to maximize its usability and effectiveness for you and your customers. Technology, trends, and user expectations evolve over time—and so should your website. Keeping…

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Why do Successful Companies Have Bad Websites?

According to the National Federation of Independent Business, a website design costing less than $1,000 is typically created by one person designing and developing with little strategic input. Meanwhile, a site costing $5,000 or more usually means a quality website with more content pages, more strategy regarding effectiveness for the target market, and usually some…