POS Device

How POS Systems Can Multiply Email Marketing Efficiency for Mobile Markets

Last month, the Wall Street Journal reported Apple was developing a mobile payment platform to leverage its iPhone and iPad user base and iTunes Store. This, coupled with Apple’s recent Touch ID payment emphasis and wireless payment patent application, prompted analyst Andre Mouton to speculate that the mobile payment market may be the company’s next…

Web Internet Marketing

Top 5 Internet Marketing Strategies to Capture Consumer Interest

Arguably the “daddy” of Internet marketing, GoDaddy’s Bob Parsons feels that capturing consumer interest requires far more than slapping a business name or motto all over the Internet. His approach, branded by the New York Times as “decidedly not subtle,” is incredibly effective; Parsons has launched some unique and edgy campaigns, including the iconic GoDaddy…

Get “Mocial” With Your Email List

Recently we’ve discussed the importance of incorporating newsletters into your marketing plans and how to make them great.  Well, great newsletters need readers, right?  But of course! If you’ve already started using newsletters to communicate with your current and potential customers, you most likely have some sort of call-to-action on your website urging new visitors…