The Benefits of Keyword Optimization That Go Beyond Your Website’s Design

There are plenty of strategies that today’s law firms use to optimize the design of their websites. The right design improves the user experience and makes it easy for law firms to consistently generate new clients. Keyword optimization goes beyond your site’s design by improving its performance in the search results, enhancing your content’s relevance,…

How Websites With Content-on-Demand Features Give Users a Better Online Experience

Creating a better online experience for users is a critical part of improving search rankings, branding, and marketing results. Hidden elements that appear when users take a certain action can improve the user experience (UX) of your site and provide additional value to your users. The following will help you understand how these features can…

How an Events Calendar Gives Your Website Better Branding and Search Marketing Results

There are many elements that contribute to the success of any business website. But an events calendar isn’t always the first to be considered when designing a site for today’s law firms. An online events calendar benefits your site’s users and supports your law firm’s branding and search marketing efforts. An events calendar can be…

Web Forms: How They Work and How They Boost Your Website’s Success

Web forms are essential to today’s business websites. They allow your site’s visitors to input information that can be used for transactions, lead generation, target market research, and other functions. Web forms have transformed how legal, real estate, medical, and finance professionals complete transactions and process paperwork on line. So understanding how to use web…

Why You Need to Manage the Content Publishing Approval Process

Content marketing is a collaborative effort that involves creators, designers, and the marketing teams that sell legal services for today’s attorneys. Having a content publishing system in place is essential to consistently create high-quality content. One of the most important elements in any content distribution system is the publication approval process. It supports all aspects…