In the early days of brilliant web design, Flash was all the rage. Now, with content and optimization being king, having a flash-based website or just using flash elements on your website is becoming a thing of the past. True, there are some that still think it’s worthy because of the “excitement” it seems to bring. So if you still are on the fence about it, here are some things to consider…
- Flash can make your pages load slower and slow loads can make visitors leave before they get to see what you’re all about.
- Flash pages are not indexed properly by search engines so it’s bad for SEO (search engine optimization).
- There are no linking or bookmarking capabilities for flash pages.
- There is limited or no viewing capabilities on mobile devices which is huge considering that is where people do most of their information access these days.
Hmmm… not really making a great case for flash, right? Well, here’s a bit of a silver lining. Creative things can be done with images and templates to give the look of flash elements on a website without compromising function.
Do you want to jazz up your website but don’t want to lose your audience in a “flash?” Contact us today for a consultation!